The landscape for higher education continues to grow more competitive each semester. Online education makes it possible for students around the world to choose a university based on their offerings rather than proximity. Relying on notoriety or location is a perk of the past. Today, you need effective tools and metrics to attract the workforce of tomorrow.
How We Can Help
Simplify your student acquisition process.
Target and identify the right students for your programs.
Create customized lists and reports based on student and lead behaviors.
Analyze your student demographics, trends and patterns.
Transform the way you engage with current and future students.
Consult and train your team to work efficiently with your optimized tools.
Learn how your marketing technology can be more effective.
Integrated Platforms that Deliver Real Results
Understanding the fluid demands of higher education is our premier expertise. The rapidly changing education field requires unique approaches and precise analytics. During our discovery call, we’ll work to identify your specific needs and the areas we can help most.
Transform the way you communicate to your targeted audience. Pardot allows you to build smarter, sophisticated campaigns that improve reach and nurture your leads. Here’s how we can help:
- Create dynamic templates that fit your marketing campaign strategies
- Manage lists and create segmentation settings to target students with tailored messaging
- Integrate the Salesforce platform and other precise data tracking to maximize your efforts
Become a student centric organization by optimizing Salesforce to align with your relationship strategies. We can help identify and connect the right people at the right phase of your marketing cycle. Here’s how we can help:
- Customize your tools for student centric data capture and relationship management
- Streamline workflows and processes to increase stakeholder efficiency
- Provide guidance and best practices to empower your team
Domo makes it easy to harness the intellectual data necessary to make strategic decisions during enrollment periods. With robust data visualizations at your fingertips, propel your key objectives further. Here’s how we can help:
- Implement and build a complete data ecosystem based on your key business requirements
- Train stakeholders how to leverage data to make insightful decisions
- Create comprehensive dashboards to easily access and monitor key metrics